Foundations of Beedan

L’authenticité
⁃ Authenticity of Beedan

The founder of Beedan has studied at ISIPCA (Institut supérieur international du parfum, de la cosmétique et de l'aromatique alimentaire),
the world leading graduate school in the fields of fragrance and cosmetics.
With the experience of ISIPCA, the founder of Beedan has gained world-class expertise and the European perspective of beauty.
The products are created with the motif of silky texture to incorporate Beedan’s values into products.
All of our products are delicately manufactured based on European experts’ “Savoir-Faire”

La Beauté Invisible
⁃ Scent, invisible beauty

Beedan products are made to be timeless, elegant, and classy.
The scent is invisible, but it is truly beautiful.
Fragrances do not only express fragrances — they reflect the entire attitude of persons.
Beedan provides the highest quality of products with delicate fragrances to intensify the feelings of satisfaction of customers with high-end tastes.
Beedan’s philosophy values unseen beauty. consumers will experience artistic inspiration through products.

L’harmonie
⁃ Harmony of Oriental and Occidental Culture

Beedan accentuates the harmony of interests from different perspectives of view. Regardless of nationality, having healthy and shiny hair is every woman’s dream of beauty.
Beedan’s aspiration is to enrich every woman’s inner and outer beauty by composing a harmony of Eastern and Western cultures. Korean products have become an iconic representation of K-beauty.
K-beauty has gathered profound international interest and appreciation for its uniqueness, trendiness, and innovation.
These characteristics of K-beauty can be interpreted and harmonized in various ways by all of us.
Through Beedan, consumers will be exposed to this special experience and dive into the wide universe of different cultures, ethnicities, and languages.